Altis - Using Analytics To Improve The ROI Of Your Regular Giving Programs
In this webinar, Altis goes through GivingInsight, their new fundraising analytics tool which provides actionable analytics on your Regular Giving programs. The tool allows you to:
- Track and measure your Regular Giving campaigns providing analysis of key metrics such as ROI, attrition, declines, average gift , donor numbers etc by different segments such as channel, supplier, campaign, donor age etc.
- Forecast your regular giving programs to understand when and how your programs will break even and deliver returns on investment.
- Forecast revenue from your existing regular giving donor base using machine learning.
Join Mythili Baker and David Pettigrew and learn how to use this data to improve the ROI of your Regular Giving program.