People Power: Converting Passionate Supporters to Regular Givers - Jo Coulter

August 24, 2018

In an industry obsessed with growing supporter numbers, Jo Coulter, will take us through global; regional and local examples of how you can use the power of people to change the world.
Jo will show you the multi-channel mobilisation tactics used to engage a critical mass of supporters to meet the goal of moving the world to protect animals.   Crucial to the success of these tactics is the ability to track supporters through their journey with the organisation with the ultimate goal of keeping them engaged in the cause for further campaigns.  And converting them to financial supporters.

 

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